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An Introduction to Omnichannel Marketing
An Introduction to Omnichannel Marketing
October 11, 2021
Customer preferences are at the heart of an omnichannel marketing strategy. We discuss what this means in going beyond a multichannel approach.
What Does Value From Website Tracking Look Like?
What Does Value From Website Tracking Look Like?
August 16, 2021
The real value of website tracking is neither one-sided or predictable. Rather, its value is revealed by being open to doing things differently.
How to get answers from data?
How to get answers from data?
June 29, 2021
Data doesn’t prescribe a clear course of action. Let’s explore how to get answers from your data.
OmniBI empowers Data-Driven marketers. But, why is being Data-Driven important?
OmniBI empowers Data-Driven marketers. But, why is being Data-Driven important?
May 11, 2021
Wonderful & OmniBI have a Free Whitepaper on using Data as a fuel for business growth. Download today.
How OmniBI can help reduce wastage & increase sales
How OmniBI can help reduce wastage & increase sales
February 15, 2021
In this article, we’ll demonstrate how OmniBI can help reduce wastage and deliver better ROI.
What even is Marketing Analytics, and Why Should You Care?
What even is Marketing Analytics, and Why Should You Care?
September 25, 2020
We talk a lot about Data and Analytics, and how OmniBI makes it simple. But, some businesses struggle to understand the need to be data-driven, even misunderstanding what marketing analytics fundamentally is.
Customer stories demonstrate the true value of data & insight from OmniBI
Customer stories demonstrate the true value of data & insight from OmniBI
September 22, 2020
In this article, we share some customer stories from existing users, demonstrating the power of our data and insight tool.
How data enables marketers to do more of what works and less of what doesn’t
How data enables marketers to do more of what works and less of what doesn’t
September 13, 2020
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Data helps solve this age old problem.